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February 12, 2014

1:11 PM

Paul Friesen
  • Paul Friesen
New Font Release - 02.15.2014

New Font Release - 02.15.2014

Friendly by Neil Summerour for Positype

Friendly is an homage to Morris Fuller Benton's adorable Announcement typeface. It is not a strict interpretation, digital revival or reverent reproduction of the original letterforms… but we would be remiss to not acknowledge the letterforms that inspired this typeface.

Infused with stylistic alternates, swashes, titling, many many contextual alternates, 9 stylistic sets and 2 stylistic sets with wordmarks, the typeface surely lives up to its name. Loops, swashes and typographic indulgences abound.

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